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By Suria Published: 01 Mar 2018 Audio: Malay
Seoul is a multi-faceted metropolis that has become globally recognised as a result of Korea's growth as an economic powerhouse. Apart from handphones the global branding of South Korea has been enhanced by the commercial export of their songs, dramas and films. How did the K-wave create a second sustainable economic wheel for Korea ? MX Global travelled to Seoul to find the answers.
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